Armagh GAA have scooped two prestigious MacNamee awards for Best Digital Impact and Best Programme for 2020.
The GAA National Communication and Media Awards are named after the late Pádraig MacNamee, former President of the GAA, Chairman of the GAA Commission (1969-1971) and member of the RTÉ authority.
They are presented annually in recognition of outstanding contributions made by individuals and Association units in the area of media and communications. Due to the Covid-19 situation the presentation of the MacNamee Awards has been postponed until a future date.
Claire Shields, Armagh’s Public Relations Officer said,
“This is testament to our fantastic PR & Digital team, who continually work hard behind the scenes, creating innovative ways to communicate effectively with our local, national and worldwide audiences.
“We are absolutely delighted with both awards and the deserved recognition they bring for our hardworking volunteers.”
Digital Impact Award – Armagh GAA
The Armagh TV & PR Team are deserving winners of the 2020 MacNamee Award for Best Digital Impact. Their innovative and consistently excellent approach to engaging the Armagh GAA Community, both at home and overseas, ensured that Armagh GAA maintained, and indeed enhanced, its engagement with the GAA fraternity throughout the pandemic. The viewing and engagement statistics for their campaigns provide evidence that the content delivered was both relevant and unique and, no doubt, helped many Gaels through the tedium of lockdown. Providing access to the public to view the Club championships (in all codes) was done in a comprehensive and professional manner with excellent pre-match, post-match analysis and commentary. Similarly, being able to successfully deliver events like Club All-stars, inter-county Jersey launches and club draws in a virtual format is further testament the excellence of the digital team in Armagh.
This production is contemporarily designed with excellently chosen content. The decision to focus attention on the fixture means that each editorial and statistics page has a refreshingly ‘easy on the eye’ look while holding the curiosity of the reader. There is a simplicity of design to the team pages and some very welcome info-graphs displaying interest-peaking information.
View the award winning programme here.
Uachtarán CLG Larry McCarthy offered his congratulations to the winners. He said: “From its earliest days the GAA understood the importance of communication with its membership and the power of being able to tell and share its story far and wide.
“The GAA’s MacNamee Awards allow us to recognise those individuals who have performed exemplary work in this field and whose contribution to GAA communications is of the highest standard.
“Congratulations to all of the winners. The diverse range of awards reflects the fact that communication is ever evolving and we remain committed to ensuring that Gaelic games remains seen and heard in this busy landscape.”